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Achieve Customer Amazement

Read the 2022 Achieving Customer Amazement Report for the latest on customer preferences, habits, and wants to help you create an amazing customer experience.

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New research looks at customer service and CX

Did you know that one bad interaction can cost you current and future customers? The results of the 2022 Achieving Customer Amazement Study make it clear: Customer experience matters more than ever, and that makes a compelling case for upgrading your contact center with Amazon Connect. Read the full study for insightful statistics and actionable next steps, including:

  • 64 percent of customers would switch brands over one bad experience. Reduce friction by making your contact center more available, simple, and intelligent.
  • 68 percent say that convenient customer service earns their loyalty. Give your customers efficient, personalized experiences on their channel of choice.
  • 89 percent believe it’s important that contact center agents are empathetic and helpful. Provide your agents with the tools they need to be both.

Reduce friction by making your contact center more available, simple & intelligent. Read the research.